Helping Amazon brands grow faster. Free audit and personalised strategy. Message an expert
Amazon Brand Registry

Amazon Brand Registry enrolment, handled end to end.

Trademark check, application and verification — then we put the tools to work: A+ content, Sponsored Brands, Brand Analytics and protection from hijackers.

The problem

Without Brand Registry, you are selling with one hand tied.

Hijackers and counterfeits

Other sellers can jump on your listing, change details or undercut you with knock-offs.

Locked out of brand tools

A+ content, Sponsored Brands, Brand Analytics and Amazon Stores all require Registry.

Trademark confusion

You need a registered or pending trademark in an eligible office — and the details must match exactly.

What we do

Enrolment, then the tools that make it worth it.

Eligibility and trademark check

We confirm your trademark status and office eligibility before anything is submitted.

Application and verification

We prepare the application and handle the verification code step with you.

Brand protection

Listing control and the report-a-violation workflow, set up and explained.

Tools switched on

A+ content, Sponsored Brands, Brand Analytics and your Brand Store path, ready to use.

How it works

Four steps to enrolled

Trademark check

We confirm eligibility, the trademark office and that your brand name matches exactly.

Application

We prepare and submit your Brand Registry application.

Verification

Amazon sends a code to the trademark's contact. We confirm it with you and track approval.

Tools on

Once approved, we configure brand protection and unlock your content and advertising tools.

How it is priced

Brand Registry enrolment is $499 one-time, added to Amazon Store Management. Amazon does not charge for Brand Registry itself; trademark filing fees are separate and paid to the trademark office.

Not included: the trademark itself. Brand Registry needs a registered trademark or, in many offices, a pending application.

Common questions

Brand Registry, answered

Do I need a registered trademark for Amazon Brand Registry?
You need a registered trademark or, in many offices, a pending application. We confirm what applies to your trademark office before you apply.
How long does Brand Registry approval take?
Once the verification code is confirmed, Amazon typically reviews the application within a few days to a couple of weeks.
What does Brand Registry unlock?
A+ content, Sponsored Brands and Sponsored Brands video ads, Brand Analytics, an Amazon Brand Store and stronger tools for reporting infringing listings.
Does Amazon charge for Brand Registry?
No. Brand Registry itself is free. Our $499 fee covers the eligibility check, application, verification and setting up the tools afterwards.
Protect your brand

Check your Brand Registry eligibility

Send your brand name and trademark details. We'll confirm eligibility and the fastest route to approval within 24 business hours.

Get my free audit No obligation. Just real insights.