Amazon PPC management

Amazon PPC management that gets touched every week.

Sponsored Products, Sponsored Brands and Sponsored Display — optimised weekly for profit, not vanity ROAS. Included in the $999/month plan.

Get your free audit See the $999 Amazon plan We never take a percentage of ad spend.

The problem

Most Amazon ad accounts leak money quietly.

Wasted spend on the wrong terms

Broad and auto campaigns keep paying for clicks that never convert because nobody adds negatives.

Campaign sprawl

Dozens of overlapping campaigns compete with each other and make performance impossible to read.

Chasing ACoS, ignoring profit

A low ACoS can still lose money. TACoS and margin are what actually matter.

What we do

Structure first, then weekly optimisation.

Campaign architecture

Clean match-type funnels and focused campaigns, so every search term has one home and one bid.

Weekly bid, budget and placement work

Adjustments every week based on conversion data, not a monthly glance.

Search term harvesting and negatives

Converting terms promoted into exact match; wasted terms blocked everywhere.

Reporting on what matters

ACoS, TACoS and profit in a written weekly report, with what we changed and why.

How it works

From audit to profitable campaigns

Account audit

We map wasted spend, overlap and missed opportunities in your existing campaigns.

Restructure

In the first 30 days we rebuild the campaign structure around your margins.

Weekly optimisation

Bids, budgets, placements and negatives, adjusted every week.

Monthly strategy

A 30-minute call to decide what to scale, test or cut next.

How it is priced

PPC management is included in Amazon Store Management — $999/month for up to $10,000/month in ad spend. Above that, it's +$199/month per additional $10K. You pay Amazon for ad spend directly; we never take a percentage, so we have no reason to inflate your budget.

Not included: the ad spend itself (paid to Amazon). If a product’s margin cannot support advertising at any sensible bid, PPC management will not fix that, and we will say so.

Common questions

Amazon PPC, answered

Do you charge a percentage of ad spend?

No. Our fee is flat. Percentage-of-spend pricing rewards an agency for spending more of your money, which is the opposite of what you want.

What ACoS should I target?

It depends on your margin. Your break-even ACoS is your profit margin before advertising. During a launch you may accept a higher ACoS for rank; for mature products you usually aim below break-even.

Which Amazon ad types do you manage?

Sponsored Products, Sponsored Brands (including video) and Sponsored Display. Amazon DSP is not part of the plan.

How soon will I see results?

We restructure first, then optimise weekly. How quickly sales and ACoS respond depends on your starting point, ad budget, competition, catalogue condition and how much history the account has, so we report weekly rather than promise a timeline. We do not guarantee ACoS or sales outcomes.

Keep reading

Amazon PPC guides

Amazon ACoS calculatorCheck ACoS against your break-even point.How to lower your Amazon ACoSSeven tactics that actually move it.How much does Amazon PPC cost?Real CPCs and budgets for 2026.Amazon PPC strategy 2026Cut ACoS and scale what works.Sponsored Display playbookDefend your listings and retarget shoppers who left.Sponsored Brands video adsScripting and structuring video ads that get clicked.Amazon DSP for small sellersWhen programmatic ads are worth it, and when to skip them.

Where is your ad spend going?

Get a free PPC audit

We'll find the wasted spend in your account and send a written fix list within 24 business hours.

Get my free audit No obligation. Just real insights.